Media. In the local Danish duck-pond (an expression borrowed from a Hans Christian Andersen fairytale – the Ugly Duckling – I presume. The right English expression might be the parish pump) many people are talking about how the Danish media landscape is changing dramatically these months. And for once the Internet is not getting much attention. Rather, the focus is on how old printed newspapers and magazines perish and new emerge. One of the most interesting things to happen is the planned release 22 October 2002 of Dagen (the Day). Dagen is one of the first entirely new daily newspapers to be published in Denmark in many years. Check out its web-site at http://www.dagen.dk/ (the web-site is by the way produced by Araneum – the company that I once helped co-found but that now has been sold to TietoEnator). The publishers of Dagen need all the good luck wishes they can get. It is courageous to embark on such an ambitious venture in such dire times for publishing and advertising. I am fearful that Dagen will have a hard time trying to survive once its charm of novelty is gone.